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Syndicating contextualized product data to marketplaces that drive additive revenue can be time-consuming and complex. Attempting to do this manually, or without the right systems in place, gives rise to various challenges:
- Poor customer experiences
- Inconsistent or stale data
- Diminished speed to market
- Higher operating costs
Marketplace syndication and data governance solutions like Productsup's data feed management and Akeneo’s Product Information Management (PIM) work together to address these challenges.